Posts Tagged ‘IT’

Hire A Local Computer Technician For The Best Service

November 25, 2018

There continues to be a gradual increase in the number of computers being used. This has subsequently led to the demand for computer repair services that can be provided by a local computer technician. Many people are unaware of how to deal with defective computers.

When problems arise they do not have the skills or knowledge that is required to fix them. This is why a local computer technician is the best option to give the support that is necessary for dealing with technical challenges.

Issues that affect the functionality of the computer are inevitable and when they come up, professional help is necessary. It is difficult to solve these problems without professional assistance and attempting to do so can make the situation worse.

People do not have to struggle to figure out their computer issues on their own because they can get in touch with IT consulting firms in Melbourne. IT consultants provide the technical support that will give access to viable solutions for solving computer problems.

IT consulting firms in Melbourne are available and committed to efficiently fixing a wide range of computer issues. They provide various services that are readily available whenever issues affecting the computer systems arise. A computer technician is hired to provide cost effective solutions that will address computer defects or malfunctions.

Computers are vulnerable to break downs and can only be fixed by reliable service providers who are aware of the most effective computing solutions available. A computer technician has the professional ability to offer efficient, fast and affordable services that will enhance the performance of the computer.

From cleaning hardware to undertaking software updates, computer technicians make every effort to keep systems running efficiently. Computer services include removal of viruses, cleaning hardware, scanning, backing up data and identifying problems that affect the system. PC repair in Hawthorn East provides the best services to make sure that all computers are effectively fixed.

Computer systems are integral aspects of various modern enterprises. Business functions can be disrupted when an IT system fails. Without installing technology businesses are unable to compete effectively in the market. This is why is it important to consider the benefits of PC repair in Hawthorn East.

Quality service providers allocate time to understand different business needs and give them the personal attention they deserve. By understanding the IT infrastructure of a particular business a service provider is able to detect problems, solve them and prevent them from happening again.

How a good application interface design promotes a software’s success

November 6, 2018

A nice-looking, functional and straightforward software application interface can easily make the distinction between a products failure or success. This sounds more than logical, nevertheless interface layout and testing is often being disregarded by both large and small application producers. If an end-user finds a user interface being not as much as logical, difficult to understand and not comfortable to work with, then a product that may have been outstanding, is bound to failure.

The primary Purpose of Any Graphical user interface

When coming up with a software application graphical user interface, the main factor to consider is its common approval by end-users. In the end, end users would like to carry out their tasks as quickly and simply as possible, as well as the interface is simply a tool to achieve that goal. Therefore, any application developer must ensure that the final software program product includes a visually appealing, flexible and straightforward to utilize interface.

However, many IT companies tend to pay little focus on the rules and methods needed to design an excellent graphical user interface. “The only goal is that the program works!” is apparently their motto. Though this viewpoint, they’re disregarding the countless inconveniences and issues that they’re causing for the end-users of their products. When a visual program obliges an individual to continuously consult the guide manual, it is time to improve the interface design. Likewise, frequent need of assistance to have the ability to work with an interface is a clear indicator of an inflexible application product which drastically decreases efficiency, as users need more hours and attention to execute their tasks.

The Golden Rules of a User-Friendly Application Interface Design

Thankfully, a clumsy interface can easily be improved and avoided through using some simple ground rules ? Five Golden Rules to develop a nice, professional and straightforward application graphical user interface.

Consistency. An excellent graphical user interface need to let users to execute the same series of actions in the same situation, as well as the terminology used all through menus, windows and dialog boxes ought to be steady.

Speed. Frequent users should be able to work with shortcuts, to increase the interaction speed. Key blends, hidden commands, etc. are extremely helpful to skilled people.

Feedback. Each and every action ought to be followed by some kind of system feedback, for example short messages.

Aesthetics. A good looking graphical user interface improves end-user satisfaction because it makes the user experience much more pleasant.

Action reversal. An excellent user interface should not punish its end users for their mistakes. Instead, it ought to offer them the choice to undo their actions, for instance via the typical Undo button. In this way, users will be more relaxed while doing work and tend to discover more of the products options.

In addition to these Golden Principles for the design of a flexible and user friendly application interface, it is advisable to keep in mind some other aspects of a professional and flexible user interface. For instance, enabling users to get in data by means of checkboxes as well as dropdown menus, rather than being forced to enter all information manually, greatly makes easier any task. Yet another helpful element is adding dialog boxes that guide the users through the actions needed to carry out a task, and even cautious choice of icons along with other images helps to turn a steep learning curve into a short and delicate slope.

In this regard, more simple aspects such as spelling as well as grammar should be paid attention to. After all, badly-written guidelines prevents or perhaps hinder some tasks or actions, plus they certainly reflect an awful picture of both the application developers as well as the development firm.

To Software Excellence

Simply speaking, any organization that aims to stand out from the competition with professional programs of decent quality, need to pay special attention to the aspects of usability and adaptability of the software application’s graphical user interface, as these are really important and decisive aspects in software excellence.

Future Of Independent Software Testing – Rapid Assessments And Comprehensive Coverage

October 30, 2018

To ensure higher levels of quality and safety, Independent Software Testing is being mandated by governments, financial institutions and industry protocols. On the other hand, customers are demanding faster response times, smoother UI and stronger security backed by unbiased external assessments.

The increasing demands are strengthening the rise of pure play software testing companies with the ability to work in corporate business environments across verticals. The onus of identifying the defects in existing and emerging scenarios lies with these institutions.

The current global economic scenarios are a perfect example of an extremely sensitive IT ecosystem. A minute defect can snow ball into a major catastrophe and initiate a ripple effect that can destabilise the entire network. The growing interdependence of components and the constantly changing deployment and adoption patterns pose the primary challenge to business outcomes.

Testing has moved up the priority list to build consensus among the stakeholders. The new age business scenarios have incorporated m-commerce, social models and cloud computing to stay relevant. In addition, Big Data, Crowd sourcing and cross #compatibility have become primary areas of concern as well as innovation.

Building, maintaining and operating applications in such scenarios demand high levels of speed, skill and accuracy. Because the outcomes of independent assessments have fresh perspectives, there lies the advantage of detecting inherent defects and surprise elements.
A proper reporting mechanism not only helps reduce post production defect density but also refine the technology, process and configuration to deliver better results. In the light of financial losses and flawed initiatives that have affected some of the biggest corporations, the focus is to handle huge workloads with meticulous assessments.

With a global service delivery system and a team of career testers, Cigniti brings a whole new approach to #SoftwareTesting that packs the dual advantage of rapid assessments and comprehensive test coverage. Cignitis test offerings are designed to enrich the clients business outcomes and transform the applications to meet the projected outcomes.

Technology partnerships and strategic alliances make Cigniti an ideal partner with the ability to transform a testing engagement into a business solution that enhances the resilience levels of the applications. In fact, Cignitis global thought leadership program ventures into the futuristic scenarios and build services that help clients be prepared to incorporate the emerging changes.

Pr000041 The Gateway To The Basics Of Computer Hardware

October 28, 2018

What is PR000041?
PR000041 Test Guides is one of the two PowerCenter Data Integration 9.x: Developer Specialist course offered by Informatica, one of the most well-known IT-certifications providers in the world. The certifications are vendor-neutral and are recognized globally, so the knowledge can be used anywhere in the world.

The PR000041 Actual Exams is a Power enters Data Integration 9.x: Developer Specialist that aims to ensure that candidates are prepared to begin their IT career. The certification will test the candidates knowledge of the fundamentals of setting up computer systems from their understanding PC hardware, setting up and installation, to compatibility issues and common software errors. The certification also cover areas of security risk assessment and prevention. The candidates understanding of Green IT measures and preventive maintenance will also be assessed.

From Education to Career
The PR000041 Online Course is part of the Informaticas E2C, or education to career, programme. It is available students of organisations who have signed up for Informaticas Academy Partner Programme (INFORMATICA). The programme provides partners with the resources and the tools needed to develop and teach an IT syllabus and prepare students for the certification.

The PR000041 PDF Guides is designed to teach students the basics of information technology and prepare them for various IT environments. Informaticas partners in the INFORMATICA programme include high schools, collections and universities, non-for-profits, and vocational training centres. The course is also available to government retraining centres such as the US Department of Labour and the US Department of Corrections. Based on the students skill level, the course can be taught either over a month, a semester, or a year.

Structure of the Certification
PR000041 Questions is broadly broken down into five modules. Technology and Computer hardware Basics is the first module and contributes to 40% of the examination. This includes testing skills related to identifying hardware components, understanding their proper uses and setting up a workstation. The second section, Compatibility Issues and Common Errors, forms 13% of the certification. This short section looks into basic compatibility issues and common operational problems.

The third section, Software Installation and Functions, forms 11% of the programme and deals with installing / removing / upgrading software. The fourth section, in security, makes up 16% of the questions and examines the candidates knowledge of basic security risks and measures to prevent them. The final section, Green IT and Preventive Maintenance (20%), looks at ways to preserve power, dispose material, and enforce use preventive maintenance using preventive maintenance products.

Eligibility and Preparation
The PR000041 Qualifications to take a Informatica exam are quite minimal the candidate should be over 13 years old. The exam does not have any other age or education restrictions.

Official PR000041 Sample Questions and exam objectives and available via the Informatica website on registration. There are several websites that also offer unofficial sample questions and tests. Test materials and training kits can also be found online. Since this is an entry-level certification, the company does not recommend any hands-on PR000041 Training Kits or experience for candidates, study of the prescribed syllabus should be enough. The PowerCenter Data Integration 9.x: Developer Specialist course, PR000041, would be ideal entry point for an IT professional to gain recognition in any field related to information technology.

Benefits To Obtaining Your Business Degree

September 24, 2018

The MIS degree, also referred to as a management information systems degree is a field which combines business and information systems. Generally in most companies, the pc exists to serve the business in making revenue. If it wasn’t for the business, then there’d be no reason to have an IT dept. in anyway. Employment in MIS that assist the business combine technology and business contain management analysts, project managers, and business intelligence analysts.

This field is quite different to degrees that are totally technical in nature such as computer science and computer programming. With technical fields, there is very little or no consideration for the business. Because of this, it has become really attractive for most companies to outsource purely technical fields such as programming since all that you need is learning a computer programming language. The MIS degree helps to include adequate value within an employee to keep him from becoming outsourced.

To complete a management information systems degree, the first thing to look for is what kind of college degree is wanted. Dependent upon the college, there will probably be an option to get a 2 year associate degree as well as a 4 year bachelor’s degree. Sometimes, there might be a graduate master’s degree available also. For example, a career changer who currently holds a bachelor’s degree should most likely go for a master’s degree in MIS.

Coursework in a MIS degree usually includes a large selection of courses from the business department for instance accounting, business administration, and management. There are usually courses that are more technical as well such as computer databases, computer programming, and information technology. In other words, it is a combined degree with both business and computer courses. These classes supply students with all the skills to become knowledgeable leaders in information technology. This mixture of having both disciplines helps to make the MIS student a sought after individual in the eyes of their employer.

The management information systems degree is more resistant to outsourcing. The key reason why outsourcing is really thriving inside information technology happens because a lot of professions include merely one skill, which are generally technical. Programmers are usually at risk from this phenomenon. Nonetheless, people who major in MIS are nowhere near as vulnerable. The reason behind this is because they normally are frontrunners in the information technology department as opposed to coders that have counterparts in Asia that can perform exactly the same job for far less.

The jobs which are much more secure include project managers, director, business systems analyst, and any job that has almost anything to do with business intelligence program. These people need to review the information that’s being produced by the computer. Which is not something which can be outsourced which includes a high degree of consistent quality?

One of the questions generally asked is exactly what kind of person would benefit from a management information systems degree. One kind of person can be someone who is already interested in technology. That individual might still be able to search hard into computer related subjects such as databases while gaining the information and skills necessary to comprehend the business simultaneously. This MIS degree would allow that person to acquire worth over and above their very own specialized expertise.

Another kind of person suitable for MIS will be someone that desired to go in to business. The merging of technology with business is allowing for businesses to become a whole lot more advanced getting gross sales and revenue. Information makes it much simpler to figure out just what goods to sell and how to get it done. Without having MIS, it becomes extremely tough to respond to questions such as exactly what height of shelf to put grocery products which are not selling very well. With MIS, the student can easily leverage his understanding in technology and business to assist the company brings in more money.

Computer IT Support to Solve Your IT-Related Problems

September 10, 2018

Heaps of people use computers, but when it comes to solving problems with the tools they use – hardware and software – computer IT support is usually the easiest option.

Most people consider computer IT support really helpful to solve their computer and IT problems. Heaps of people use computers, but when it comes to solving problems with the tools they use – the hardware and software – that’s when it gets complicated. And as you may have known, almost every computer has experienced at least one problem.

Of course, IT support services cost money and occasionally, the service you get isn’t worth the money and you decide it would have been better to try solving the problem by yourself. It is sometimes worth a go solving problems yourself before call ing in an expert.

Try Solving the Problem Yourself First

Some people are so lost when it comes to computers, that they should locate IT support straight away no matter what. But for many people, what they don’t know is that some computers problem can be solved easily, and here are some tips . . .

– Reboot your computer. It can simply solve some problem, especially when your computer is not responding.
– Check if your device is plugged in properly
– If you are using laptop, check your battery
– Update your Antivirus program and scan up your computer. If you don’t have any antivirus software installed on your computer, you need to immediately install it as some viruses are dangerous and can cause severe computer error and damage.
– Install computer maintenance software. This software will help you to scan for a disk error and fix it, troubleshoot registry problems, optimize your PC, and much more.
– Almost every Operating System provides Help containing general information and some problem solving tips. Have a look first before deciding to get a professional help.

How to Choose the Best Computer IT Support

You need to remember that there are many computer IT support services that you can hire. But unfortunately, not many people know how to get the best service and most would just call up a random one to solve their problem. That random service you hire could be too expensive and charge you high for just a small problem. Or, they could be low skilled, and not completely solve your problem. In the end, you would just end up spending your money to some unworthy services. That is why you need to smartly choose a computer IT support to help you solve your computer problems.

Here are some tips for you:
– Check your Guarantee. That is the first thing you need to do when needing a professional help for your computer or IT problems. If a guarantee is still available, you can get a free service.
– Search information thoroughly about several computer IT support. You need to check out they specialty, their procedure, their fee, costumer reviews, etc. Therefore, you can compare one to another before deciding which one gives the best service.
– Get a referral. Ask your friends or neighbors, whether they have experienced a computer problems and get a good professional service for it. If you know there were some people being satisfied by one specific support, you can feel sure that you will get a good service for that one.
– A good computer IT support company will explain to you what kind of problem your computer had, and how they are going to fix it. If it’s a small problem, they’ll tell you how to fix it, just in case the problem occurs again next time.

Learn how to Redefine Your Company in 2014

July 6, 2018

In general, companies won’t have a cynical perception of current economic scenario anymore, as mentioned by macroeconomic figures that show that we’re coming out from crisis and, thus, investments are growing.

As defined in the article the economic uncertainty must not result in a mental trouble, we are going through a change of cycle and its the ideal time to seek for the modern opportunities this innovative era presents us.

The Recipe for Recovery and Recuperation

The question a lot of organizations try to ask the specialists is whether there is some style of recipe to remain un-damaged or to get away of the economical dilemma. Well, there’s really no magical way-out, obviously, but based on many studies, the recipe includes a mixture of ingredients (factors). Exclusively, the solution appears to lie in internationalization, reactivating investment strategies in IT, raising investments in R&D&i, and contracting out IT services related to applications and systems, among others.

In other words, there is a need of change; and it’s the technology that should set the new standards for the markets. Technological enterprises, notably, are with a fortunate status, because they know formerly, thru diverse scientific studies and research, where the modern alternatives lie. This will mean that IT organizations have access to suitable knowledge that is an additional value, since this style of information stimulates diverse categories of organizations to adapt their particular business procedures as a way to satisfy the needs and demands of this time.

Furthermore, this growth of the technological market is apparently affected by, among other elements from technical trends predicted for 2014, the innovative idea of the enterprise, constant training, electronic behavior and outsourcing.

Latest Market Behavior

-One of several scientific trends for 2014 recommended by Cisco experts in the Cisco Technology Radar report, the following behaviors are prominent: WebRTC (Real Time Communication) engineering, that enables for online interactive venture; Internet of Everything (IoE), M2M (machine to machine) communications, plus the innovative Internet architectures developed to help the rapid growth of coupled devices and multicloud models.

-The innovative modus operandi has redefined the principle of enterprise and the way of functioning. This theory might no longer be established since it was years-back, since the results could well be unsustainable. Moreover, in the today’s age of technological mobility, physical localization and permanent interaction has freed professional laborers from the need to be personally present. This human resource that chiefly includes software engineers, IT technicians and scientists, among others- comprises the professional core that encourages innovative strategies. This means that flexibility in the work environment is going to be answerable for more fruitful, creative and humanized environments.

– In a technical environment, consistent schooling is essential for professional advancement, mainly because continued teaching can be described as the only approach to meet the needs of any ever-evolving segment.

– Labor market dynamics are varying too and self-employment percentages are expanding significantly. Consequently, IT companies will really need to check-out methods that offer higher flexibleness in their delivery abilities.

– Mindshare organization has drawn astonishing conclusions from the Mindshare Digital Normalness Index (MDNI) research. This claim wants to reveal the keys to digital behavior all-around the globe. Among many other effects, the analysis reveals that the richer a country is, the lesser the citizen activity in digital environments it shows. As a result, countries along with a higher degree of facilities occupy the smallest positions within the list. In fact, their populace is not inclined to utilise digital resources as much as occupants of so named BRICS (Brazil, Russia, India, China and South Africa).

– In The European Union, outsourcing will probably increase when offshoring is reducing. That is outlined in the report provided by Quint Wellington Redwood coupled with CIONET a network of IT Managers. The primary cause towards the surge in outsourcing seems to lie in cost reduction, while large European enterprises prefer to diminish offshoring merely because, in European Union, there are a lot of highly trained young individuals; and their figure has expanded considerably in the past yrs.

Quite simply, technical enterprises contain thepossibility to comfortably turn qualified information towards opportunities; and that way they lead to the economic recovery of several other forms of companies. This pattern will set industry standards and will indicate where the latest business niches will be discovered.

Sources:
Cisco
Mindshare Agency. Mindshare Digital Normalness Index (MDNI) Study
Quint Wellington Redwood

How to secure your Android phone

June 30, 2018

Although Android covers more than 75% of the smartphone market it doesn’t mean that it is the most secure operating system in the planet for mobile phones, In reality the fact that Android is the most scaleable operating system of smart phone devices makes it more vulnerable to security threats and malware.

While Android is a terrific operating system in many ways, it does pose some real risks for IT departments. Last week’s revelation that Google had to remove around 50 malware-infected applications from its Android Market and had activated an Android app kill switch highlighted the downside of the company’s “free love” approach to publishing applications where it will let anyone put their app on the market and will only take it down if alerted by a third-party user. The upside of this, of course, is that the market also offers a wide variety of quality security applications that can protect you from malicious apps.

Below are mentioned the best anti-malware and security apps on Android on the basis of ratings submitted by user’s online:

1)McAfee WaveSecure

McAfee’s WaveSecure app doesn’t have any of the virus scans or firewall protection that the company is famous for, but it does have some important features such as the ability to remotely lock your phone and to wipe key data from it, the ability to back up and restore wiped data after a device has been secured, and the ability to track and map your device using GPS.

2)Lookout Security & Antivirus

As one of the earliest entries into the Android security field Lookout has an impressive user base. There is a completely free version which offers antivirus and scheduled scanning. There is also a locate function for lost or stolen devices, the ability to activate an alarm, and the option to track your phone online via the Lookout website.

Another handy feature that Lookout provides is the ability to backup contacts online and restore them to your existing device or a new one.

3)GadgetTrak

This smart app offers several anti-theft features, like location detection, remote alarm activation and file protection. It has extensive versions for Android devices (as well as safety products for computers and cameras). New devices get an extra awesome feature – GadgetTrak snaps photos with your stolen mobile camera and collects evidence that can help you locate your phone and catch the unfortunate thief.

4)NQ Mobile Security

This app blocks viruses, malware, spyware and Trojans, and blocks access to phishing sites. Privacy protection monitors apps that access your private data without permission, and system optimization closes apps that run in the background without your knowledge. Traffic monitoring functionality ensures that you don’t go over your plan’s limits, and allows you to rank apps by data consumption. Contacts and messages can be backed up for free, and the app can also be used to locate a lost or stolen phone.The app also has the ability to lock and wipe a lost or stolen phone, and to activate an alarm

5)AVG Antivirus (Free)

Another big name in computer security, AVG Antivirus Free scans your apps, settings, media, and phone contents in search of suspicious files. Have a text message with a shady-looking link attached? Run the scanner to see if it’s a possible threat to your phone’s security. Features that the creators will add in the future include the ability to lock apps and back up data. As the utility stands now, if you seek only to keep your phone malware-free and you don’t really care for the extras, AVG Antivirus will fit your needs.

In this article I only choose apps of Android devices because Android’s maker follow open source rules which means anyone can view the source code of any app on android and can provide thier personnel updates for that app which no other mobile operating system company provides.

For updating Android mobile apps you will have to learn a little bit of Android App programming, but not to worry there are many online sites that can help you learn Android app development.The best part of learning online is that you can study from anywhere you are comfortable and you don’t have to travel other places for learning plus you can record the lectures and view them on your device for future revision or study.

One of the online site where you can learn Android App Development is WIZiQ.com. You can refer to the link:Learn Android Online

So after buying your phone install these apps as soon as possible

What Is Collocation Is The Colocation Technology Is Best For Web Hosting

June 27, 2018

If you want that your server should be safe and secure. The major aspects of the web hosting technology are the security most of the hosting planes offer a hosting services along with security. We are not sure about that we have a hosting plan which is securing us we can only assume that the plan which we have is secure. One of the latest and popular terms which use now days is the collocation.The Colocation means you store your own server at a facility of a colocation provider. A colocation provider provides an internet connection to your server and allows you physical access to your own server when you need it and fulfill all your business needs. Colocation is a hosting option for small businesses who want the features of a large IT department without the costs. Colocation server hosting offers its clients the advantages of security and facility of dedicated server. It also allows user to have full control over the scalability and over their hardware in their own controls

The web server which is usually located at a dedicated facility designed with resources which include a secured cage or rack, regulated power, dedicated internet connection, security and support. As per colocation facilities offer high-security which mainly including cameras, fire detection devices with extinguishing devices, multiple connection feeds, filtered power options, backup power generators which is very important and other items to ensure high-availability which is mandatory for all Web-based and virtual businesses and also the web hosting services Colocation sites are being erected at various points around the world to provide services to the rapidly expanding the scope of Web hosting and e-commerce marketplace in global market. Many large corporations and business entities have the Internet infrastructure to host their own web servers and have a team of IT professionals to manage and design the site, individuals and small companies do not. There is a wide range of options available from

simple hosting up to running your own Web servers off of a dedicated Internet connection. One such option is colocation.

Is the Colocation technology is best for web hosting

The technology called as Colocation hosting has numerous advantageous. The most important advantages of colocation server is the higher security of your equipment and devices because the data center is in charge for the security of your server and all the sensitive data contained in it. These data centers have the best security measures and are monitored 24/7, thus it is the safest place for your server.Another major aspect is the cost efficiency, because you are required to have a building for your computers. The hosting companies have their own advantages as well, as they simply offer some rack space in their building, receiving rent for their services.The other main advantage of colocation hosting is the fact that you receive your own bandwidth, RAM and other major hardware facilities just for yourself without having to share them with anyone else. This is a question that is difficult to answer. For individuals who run small sites for personal use or blogs probably do not need the level of service provided

By colocation and are better off with Web hosting. If however, the server is needed to be more robust than what is provided by standard Web hosting, colocation is often times the best next option. It is also a very good option for small businesses that want to have a fairly large Web presence but don’t want to have to deal with a large amount items such as network connections.

Build Versus Buy – A Merger And Acquisition Strategy For Information Technology Companies

June 25, 2018

As a Merger and Acquisition advisor, we regularly dialogue with the top executives in the information technology industry. We have to chuckle when we reach a decision maker with a large IT company and he says, “We have a corporate policy that we do not buy companies.” Does this guy read the industry publications? Is his company’s development group that good? Does he understand the first mover advantage or window of opportunity?

We have gotten past the dizzying array of Internet product introductions, but the pace of technology introduction has again returned to robust levels. Any large company that feels it can keep pace with this force through internal development efforts alone is headed down the path of extinction.

Almost everyone will agree that information technology will be a primary driver of controlling costs in U.S. industry. Technology is our answer to remaining competitive in this world economy. A great deal of the technology development is coming from small, entrepreneurial, nimble, low overhead companies.

There is, however, a huge paradox in the market. The institutional buyers of technology are relatively conservative late adapters. This prevents the expected innovation and commercial success that should naturally follow the innovation and passion of these small technology innovators.

These entrepreneurs respond to a market need and achieve encouraging initial success from the early adopters. They soon hit the wall and are not able to “cross the chasm” from a small group of early adaptors to general market acceptance from the conservative majority. There is little economic value created when good technology is in the control or a failing company and the technology never reaches broad acceptance.

Most of the blockbuster new products are the result of an entrepreneurial effort from an early stage company bootstrapping its growth in a very cost conscious lean environment. Think of some of the new developments from companies like Google. The big companies, with all their seeming advantages have a very high internal cost structure for new product introductions and the losses resulting from those failures are substantial.

Don’t get me wrong, there were hundreds of failures from the start-ups as well. However, the failure for the edgy little start-up resulted in losses in the $1 – $5 million range. The same result from an industry giant were often in the $100 million to $250 million range.

For every Yahoo or Ebay there are literally hundreds of companies that either flame out or never reach a critical mass beyond a loyal early adapter market. It seems like the mentality of these smaller business owners is, using the example of the popular TV show, Deal or No Deal, to hold out for the $1 million briefcase. What about that logical contestant that objectively weighs the facts and the odds and cashes out for $280,000?

As we contemplated the dynamics of this market, we were drawn to a merger and acquisition model that is used in the networking technology market by Cisco Systems. We believe that model could also be applied to great advantage in the Information Technology industry. The giant networking company, is a serial acquirer of companies. They do a tremendous amount of R&D and organic product development. They recognize, however, that they cannot possibly capture all the new developments in this rapidly changing field through internal development alone.

Cisco seeks out investments in promising, small, technology companies and this approach has been a key element in their market dominance. They bring what we refer to as smart money to the high tech entrepreneur. They purchase a minority stake in the early stage company with a call option on acquiring the remainder at a later date with an agreed-upon valuation multiple. This structure is a brilliantly elegant method to dramatically enhance the risk reward profile of new product introduction. Here is why:

For the Entrepreneur:

1.The involvement of Large IT Investor – resources, market presence, brand, distribution capability is a self fulfilling prophecy to your product’s success. The halo of the big secure company helps you cross the chasm to the conservative majority institutional customer.

2.For the same level of dilution that an entrepreneur would get from a venture capital, angel investor or private equity group, the entrepreneur gets the performance leverage of “smart money.” See #1.

3.The entrepreneur gets to grow his business with Large IT Investor’s support at a far more rapid pace than he could alone. He is more likely to establish the critical mass needed for market leadership within his industry’s brief window of opportunity.

4.He gets an exit strategy with an established valuation metric while the buyer/investor helps him make his exit much more lucrative.

5.As an old Wharton professor used to ask, “What would you rather have, all of a grape or part of a watermelon?” That sums it up pretty well. The involvement of Large IT Investor gives the product a much better probability of growing significantly. The entrepreneur will own a meaningful portion of a far bigger asset.

For the Large IT Investor:

1.Create access to a large funnel of developing technology and products.

2.Creates a very nimble, market sensitive, product development or R&D arm.

3.Minor resource allocation to the autonomous operator during his “skunk works” market proving development stage.

4.Diversify their product development portfolio – because this approach provides for a relatively small investment in a greater number of opportunities fueled by the entrepreneurial spirit, they greatly improve the probability of creating a winner.

5.By investing early and getting an equity position in a small company and favorable valuation metrics on the call option, they pay a fraction of the market price to what they would have to pay if they acquired the company once the product had proven successful.